We are seeking a highly skilled and experienced Senior Product Marketing Manager to join our team.

This individual will play a key role in driving the marketing strategy for our products, ensuring alignment with overall business goals and customer needs.

The ideal candidate is passionate about product positioning, market analysis, and go-to-market strategies.

Key Responsibilities:

Develop and execute go-to-market strategies for new product launches and existing product updates.

Conduct market research and competitive analysis to identify market trends, customer insights, and opportunities for differentiation.

Collaborate closely with product management, sales, and customer success teams to define product positioning, messaging, and value propositions.

Create compelling content such as product collateral, presentations, case studies, and whitepapers that communicate the product’s value to customers and stakeholders.

Lead cross-functional teams in the execution of product marketing campaigns.

Monitor product performance and gather customer feedback to refine product strategies.

Oversee marketing programs, budgets, and schedules to ensure timely execution and successful outcomes.

Track and analyse key performance metrics to assess the effectiveness of marketing efforts.

Qualifications:

Bachelor’s degree in Marketing, Business, or related field (MBA preferred).

5+ years of experience in product marketing, with a proven track record of success.
Strong understanding of market dynamics and customer behavior.

Exceptional communication and presentation skills.

Ability to think strategically and execute tactically.

Experience in managing and mentoring a team is a plus.
If you are a results-oriented, strategic thinker with a passion for product marketing, we would love to hear from you!